THE DIGITAL MARKETING AGENCY THAT'S CREATING THE DIFFERENCE
THE DIFFERENCE IS...
we're retailers working
in e-Commerce
EXPERTS IN TRANSFORMING E-COMMERCE
Welcome to your very own retail experts, specialising in driving revenue growth for your retail e-commerce businesses.
Our e-Commerce team will help you tailor digital marketing strategies to improve user experience and increase conversions.
From creating high-converting landing and category pages to implementing strategic automation and trust signals, we ensure every aspect of your e-commerce site is optimised for success. With a focus on retention through personalised promotions, loyalty programs, and effective merchandising, you can turn visitors into loyal customers.
Partner with us to discover the difference and your e-commerce potential to achieve sustainable growth.
SUBGOALS
THE DIFFERENCE THAT DELIVERS
While diving into a full-service marketing strategy may sound like a good idea, breaking down your ultimate business objectives (and as importantly paying for) into smaller, manageable subgoals can transform your path to success.
At The Ocean Agency, we look to help you through your objectives by developing a plan with you that creates measurable actions that serve as stepping stones toward achieving your larger objective. In the context of eCommerce, these smaller milestones help in maintaining focus, tracking progress, and adjusting strategies efficiently, without paying for full service marketing when it's not applicable.
Each websites’ needs are different; following a comprehensive review of your site we make recommendations for the first 6 months of improvement tactics.
COMPREHENSIVE
REVIEW
IMPROVEMENT
RECOMMENDATIONS
These can include Landing & Category page development, Automation, Filtering, Trust Signals, User Journey, Abandoned Cart and much more., based on your needs.
COST v REQUIRMENT
ANALYSIS
Following the recommendations, we work with you to develop a cost v requirement model that means that the most important aspects are fulfilled within your budget.
IMPLEMENTING
CONVERSION TACTICS
The right conversion tactics, when executed correctly, significantly boost online revenues by turning visitors into paying customers.
Feel free to read our testimonials.
ANALYSE • REPORT • REVIEW
The review process systematically examines performance data, generates insights and evaluates these to make informed decisions for optimising strategies and enhancing your business performance.
JARGON BUSTER
WE'RE HERE TO HELP YOU UNDERSTAND
We believe in making things simple and accessible for everyone. Our Jargon Buster demystifies complex language, making it easier for you to grasp important concepts and make informed decisions. By breaking down barriers and clarifying confusing terms, we aim to be more approachable and helpful, ensuring you feel confident and empowered on your e-commerce journey.
Let us be your trusted partner in navigating the digital landscape and bringing your unique vision to life.
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Services that
create the difference
LANDING PAGES
Customized web pages designed to capture leads and drive sales. They focus on specific products or campaigns, improving conversion rates by guiding visitors toward a single call to action
CATEGORY PAGES
Pages that group similar products together, making it easier for customers to browse and find what they need. This enhances user experience and encourages higher sales by showcasing a range of options
AUTOMATIONS
Tools and systems that perform repetitive tasks automatically, such as email marketing and inventory management. Automation improves efficiency, reduces errors, and allows businesses to scale operations
FILTERING
Options that allow customers to sort and narrow down product selections based on specific criteria (e.g., size, color, price). This improves user experience and helps customers find products more quickly, boosting sales
TRUST SIGNALS
Elements such as security badges, customer reviews, and return policies that reassure customers about the reliability and trustworthiness of the business. They increase customer confidence and conversion rates.
USER JOURNEY
The complete experience a customer has while interacting with an e-commerce site, from the first visit to post-purchase support. Optimizing the user journey enhances satisfaction and loyalty, leading to repeat purchases
ABANDONED CART
Strategies to recover sales from customers who leave items in their cart without completing the purchase, often through follow-up emails and special offers. This helps recover lost revenue
CTA's
Buttons or prompts that encourage visitors to take specific actions, such as "Buy Now" or "Subscribe". Effective CTAs guide users towards making a purchase, increasing conversion rates
RETENTION
Strategies aimed at keeping existing customers engaged and coming back for more, such as loyalty programs and personalized offers. High retention rates lead to sustained revenue and customer loyalty
LOYALTIES
Rewards programs that incentivize repeat purchases by offering points, discounts, or exclusive benefits to loyal customers. They enhance customer retention and lifetime value
REVIEWS
Customer feedback and testimonials displayed on product pages. Positive reviews build trust and credibility, influencing potential buyers' decisions and increasing conversion rates
META SHOPPING
Integration with platforms like Google Shopping to display products across multiple channels. This increases visibility and drives more traffic to the e-commerce site
TAG MANAGER
A tool that allows easy management and deployment of marketing tags (scripts) on your website without modifying the code. It helps track user behavior and improve marketing efforts
CATEGORISATION
Organising products into logical categories and subcategories. This improves navigation and helps customers find what they are looking for quickly, enhancing user experience and sales
MERCHANDISING
The strategic display of products to highlight bestsellers, new arrivals, and promotions. Effective merchandising can increase product visibility and drive sales
INTEGRATIONS
uring the website works seamlessly with various tools and platforms, such as payment gateways and CRM systems. Smooth functionality and integrations improve the overall shopping experience and operational efficiency
TALK TO US ABOUT MAKING A DIFFERENCE
TO YOUR E-COMMERCE OUTCOMES
Really great relationships start with conversation. We’d love to talk with you and answer any questions you might have about empowering your e-Commerce journey.
We're here to support your online business with a strategy that's broken down in to manageable pieces, helping you to achieve your goals.
